Audi, McDonald’s + More Update Brand Logos to Help Spread Awareness on Social Distancing

Thursday, March 26, 2020

Major brands like McDonald’s, Coca-Cola, Audi and Volkswagen have redesigned their logos to spread awareness on “social distancing” according to CNN. Social distancing means remaining out of congregate settings, avoiding mass gatherings, and maintaining distance (approximately 6 feet or 2 meters) from others when possible. “Distancing” has proven to be an effective method across the globe in the fight to contain the coronavirus (Covid-19) across the globe.

Many luxury brands and designers have taken action to help out during the global health crisis by donating their facilities and staff to manufacture critical hospital supplies needed such as masks, gowns, and hand sanitizer.

McDonalds Brazil separated its iconic golden arches as a sign of the times. Sister auto companies - Audi and Volkswagen redesigned their digital logos for social media accounts.

Photo courtesy of VW

Other brands such as Nike and Coca-Cola have followed the trend by updating its brand messaging to reflect social distancing while letting fans know “We are all in this together”.